WhatTheyThink Launches New Section for âPrint Geeksâ Special content area to focus on print process, color management, and production workflow. WhatTheyThink Login or register now to gain instant access to the rest of this premium content! Special content area to focus on print process, color management, and production workflow Join us for our kickoff event for this section, a LunchNLearn webinar "What Does It Look Like When Color Management Breaks"Â Register Here WhatTheyThink, the leading independent media organization serving the global printing and publishing industries, today announced the launch of a new content section called âPrint Geeks.â This special content area will take a deep dive into the inner workings of the processes and technologies used to create print in todayâs fast-changing industry. Thought leadership and educational content will focus on print production workflow, color management, process control, and other technical issues. Print Geeks is a place where ideas on technical and operational process concepts are presented, exchanged, and debated.