Aaron Howland News Today : Breaking News, Live Updates & Top Stories | Vimarsana

business" on msnbc. hi everyone. welcome to "your business." the show dedicated to helping your small business grow. it can be really frustrating for you have a product that you know a lot of people would love if you could just get it in their hands. the owner of an orlando comic bookstore was in that position. he figured out a stealth way to get his comics in front of a new audience. audience. >> it's friday karaoke night. it's a packed house. ♪ ♪ customers are belting out the latest hits grabbing a beer and buying comics. buying comics? yep, buying comics. this is the brain c...

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Customers are belting out the latest hits grabbing a beer and buying comics. buying comics? yep, buying comics. this is the brain child of aaron howland who opened the company a comic shop in 2006. >> i saw record store going out of business. >> comic shops have long suffered from the stereo types like shows like the "big bang theory" and "simpsons" reinforced. >> it's not a gene are a. it's a medium. to say i don't like comics is like saying i don't like books, i don't music, i don't like movies, i don't like tv. i realize there was a stumbling block where comics were seen as for children or ...