How Wieden+Kennedy is speeding up its Formula 1 design work using custom software
How Wieden+Kennedy is speeding up its Formula 1 design work using custom software Reducing some creative tasks from days down to mere minutes, the programme has completely changed the design process on a project requiring over 500 deliverables a year. Words Share Since Wieden+Kennedy helped rebrand Formula 1 in 2017, the agency has been working with the brand to create its look and feel across hundreds of outlets every season, ranging from social media to on-track branding. This adds up to over 500 deliverables every year, so the team recently made a big investment in order to streamline this...
Source: itsnicethat.com