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She resigned but she hired a minority to represent two thirds of seattle, homeless people are minorities, they hired a minority transgender person to mark the people that were homeless, it was so tasteless, not the way to do it. to represent and help the minorities that are in need, not to mark them. this group mocks them. >> i want to make sure we get to a number 2 issue which is hallmark, they pulled and add because it showed same-sex couples, your channels wholesome, don't want to expand my kids what this is about so hallmark will be at and got a huge backlash. we are truly site for the hur...

Pierce from the university of california berkeley, this whole thing ends up not helping hallmark at all, a classic blunder by indecision. >> corporations make mistakes and pay a price when they do. this is america at its finest, the consumer driving decisions for corporations when they do make a mistake. they feel the heat, make choices, they reversed decisions so i give a lot of credit to those who complain and to hallmark for realizing their mistake. shannon: i saw boycott hallmark over the weekends, they pulled the ad, now there's a boycott hallmark because the ad is going to be back. >> it...