SCA's revamped sales leadership team
SCA Chief Sales Officer Brian Gallagher, today announced a new sales leadership team and structure to improve advertising client content solutions across
Source: radiotoday.com.au
Abi Wallis News Today : Breaking News, Live Updates & Top Stories | Vimarsana
Stay updated with breaking news from Abi Wallis. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Top News In Abi Wallis Today - Breaking & Trending Today
Attention metrics in the spotlight as SCA, QMS invests in new research
Both companies claim firsts for bringing attention-based measurement into audio and out-of-home channels
Source: cmo.com.au
SCA pioneers new study into broadcast audio attention
SCA is pioneering a new way to measure broadcast audio attention in partnership with Amplified Intelligence and the support of Commercial Radio Australia.
Source: radiotoday.com.au
SCA restructures strategy and insights division
SCA said the new roles reflect the increased importance of digital audio, data and insights.
Source: radiotoday.com.au
SCA reveals senior appointments in strategy and insights division
SCA reveals senior appointments in strategy and insights division May 20, 2021 9:56 Southern Cross Austereo (SCA) has made a series of appointments within its strategy and insights division, with new roles for John Musgrove, Abi Wallis and Jasmine Beech. The trio of changes reflect SCA’s digital audio strategy focus and the increasing importance of data and insights, the company said. L-R: John Musgrove, Abi Wallis, Jasmine Beech As part of a new strategy and insights structure, current head of research & insights for SCA iQ, John Musgrove, has been appointed head of research and measurem...
Source: mumbrella.com.au