Businesses must rethink growth strategies based on new behaviours: Accenture
Accenture’s annual Fjord Trends 2022 report has identified five human behaviours that are pushing companies to design new ways of doing business.
Source: gulfbusiness.com
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Businesses must rethink growth strategies as people examine relationships with work, technology, brands and the planet
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Source: zawya.com
David Pemsel's ScienceMagic hires strategy chief from 72andSunny
Pemsel co-founded the agency in 2020.
Source: campaignlive.co.uk
Ad of the Day: Coinbase breaks internet with QR code Super Bowl stunt
Coinbase invited Super Bowl viewers to hit the crypto jackpot with a direct response ad depicting nothing more than a QR code bouncing around the screen for 60 seconds.
Source: thedrum.com
Accenture Interactive global CCO Neil Heymann named 43rd AWARD Awards jury president
The Australasian Writers and Art Directors Association (AWARD) has announced Neil Heymann, global chief creative officer at Accenture Interactive, as this year's jury president for the 43rd AWARD Awards.
Source: campaignbrief.com