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MADC launches new category for 2020/2021 Showcase – Entries now open – Campaign Brief - Vimarsana News

MADC launches new category for 2020/2021 Showcase – Entries now open – Campaign Brief

The historically lean number of categories for the MADC Creative Showcase has expanded to take into consideration the 2021 industry landscape. The new category announced for the opening of the MADC call for entries, which will award work from the last two years of Melbourne Advertising and Design, i

The key to reaching Hispanic audiences? Be relevant and relatable - Vimarsana News

The key to reaching Hispanic audiences? Be relevant and relatable

The key to reaching Hispanic audiences? Be relevant and relatable. From PR Week

Source: prweek.com
The Monkeys, Sydney snares Beth O'Brien from Colenso BBDO for head of innovation role - Vimarsana News

The Monkeys, Sydney snares Beth O'Brien from Colenso BBDO for head of innovation role

The Monkeys, part of Accenture Interactive, is excited to announce the appointment of Beth O’Brien to the position of head of innovation. Based in Sydney, she starts in January next year.

Consultancy businesses tried to promise they'd upstage agencies — it hasn't really worked like that - Vimarsana News

Consultancy businesses tried to promise they'd upstage agencies — it hasn't really worked like that

So far this year there has been about $15 billion dollars worth of media billings by advertisers to marketing services businesses — none of which has gone to consulting firms.

Supercheap Auto Cheekily Announces Its New Sponsorship of '1000 Bathursts' - Vimarsana News

Supercheap Auto Cheekily Announces Its New Sponsorship of '1000 Bathursts'

Little Black Book, The Monkeys, part of Accenture Interactive, helps brand through its very public breakup with the Bathurst 1000 race