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Accor has launched ALL CONNECT, a hybrid meetings concept supported by a range of technology partners including Microsoft Teams, Events Air, Encore and AV Dynamics, at many of Accor’s 380+ hotels, resorts and apartments across Australia, New Zealand and Fiji.
Accor, the largest hotel operator in the Pacific, has launched ALL CONNECT, a hybrid meetings concept supported by a range of technology partners including Microsoft Teams, Events Air, Encore and AV Dynamics, at many of Accor’s 380+ hotels, resorts and apartments across Australia, New Zealand and Fiji.
Restoring consumer confidence: How Accor landed its latest campaign proposition Chief commercial officer talks through the hotel operator's 'It's all good' campaign and the lessons from 2020 that have inspired both the creative and campaign platform being employed The need to instill confidence in customers and reflect the new norms of travel have triggered a fresh campaign strategy from Accor focused on flexibility, cleanliness and membership rewards. The hotel operator this month debuted the new ‘It’s all good’ campaign across Australia and New Zealand, an acknowledgement of the he...