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Unusual Call to Action Examples That Actually Work
What drives CTA clicks? Is it the color of the button? Is it the language used? Undoubtedly, unusual CTAs have a way of converting.
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Is it the color of the button, the language used, or the context around it?
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Undoubtedly, all of these factors play a role, but unusual CTAs have a way of standing out and converting.
There is no magic guide on how to create a call-to-action that guarantees results, and that’s why both boring and unusual examples can work.
Typically, marketers A/B test to improve conversions around a CTA, and part of this process can involve changes to the actual CTA itself. ....

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