Why you may want to rethink that letterbox drop 14 May 2021 Letterbox drops are still one of the more popular ways for agents to market themselves — pipped only by social media posting as far as agent preferences go. But are they actually useful? New research conducted by ActivePipe has found four in five Australian real estate agents create social media posts as a marketing tool — a whopping 80 per cent. Even in 2021, where we’ve seen a huge switch to digital systems and processes, nearly the same number of agents indicated that they use letterbox flyers as a form of marketing —...