Coca-Cola Company (The) (NYSE:KO) - Coca-Cola Debuts New Bottle Size, Recycled Packaging Strategy
Share: The Coca-Cola Co. (NYSE: KO) has introduced its first new bottle size in a decade and its first bottles from 100% recycled plastic material. Size Matters: The Atlanta-based company's new 13.2 ounce bottle will be introduced this month for the Coca-Cola Trademark line — the Coke, Diet Coke, Coke Zero Sugar and Coca-Cola Flavors — at retailers in select Northeast states plus California and Florida. Additional Coca-Cola brands will begin using the new bottle this summer in a nationwide rollout, while the Sprite brand will be sold in the new bottle size in select markets this mont...