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Adobe Summit 2022: 5 Exciting Things You May Have Missed

Adobe Summit 2022's digital experience conference is now complete. Here are some takeaways from the annual event. ....

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Global Digital Asset Management Markets, 2021-2026 -

Dublin, Dec. 15, 2021 (GLOBE NEWSWIRE) The "Digital Asset Management Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)" report has. ....

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iTWire - Adobe adds new capabilities in Experience Cloud to help retailers during peak shopping period

iTWire - Adobe adds new capabilities in Experience Cloud to help retailers during peak shopping period
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Adobe pitches at first-party customer data challenge, marketing workflow with latest tech releases

Adobe pitches at first-party customer data challenge, marketing workflow with latest tech releases
Adobe Experience Cloud fresh features and tools canvass first-party data collaboration, customer journey anlaytics and optimisation, ecommerce and marketing workflow management
Customer data management, reporting and actionability was put firmly in the spotlight this week for Adobe as the vendor unveiled a new approach to its customer data platform (CDP) offering and journey analytics and first-party data sharing capabilities.
A decade on from its push into the digital marketing category, the swathe of new product and feature announcements to Adobe’s Experience Cloud announced this week extended the breadth of the platform across not only data-driven marketing orchestration, but also customer journey management, commerce and the marketing function’s operating workflow. ....

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Moving from Customer Interactions to Customer Journeys – The Critical Strategic Imperative for 2021

Moving from Customer Interactions to Customer Journeys – The Critical Strategic Imperative for 2021
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