Google redefines 'top ads' - MM+M - Medical Marketing and Media
The move comes as the tech giant revealed it blocked or removed over 5.5 billion ads in 2023 for violating its policies.
Stay updated with breaking news from Ads Privacy. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
The move comes as the tech giant revealed it blocked or removed over 5.5 billion ads in 2023 for violating its policies.
Google maintains that the update is purely definition-based and won’t impact calculation of ad performance metrics. The move comes as the tech giant revealed it blocked or removed over 5.5 billion ads in 2023 for violating its policies.
Search engine giant Google said it blocked or removed a total of 5.5 billion adverts from its platform in 2023, leveraging artificial intelligence.
The fight against dodgy ads is on
Google’s goal is to “catch bad ads” and suspend fraudulent accounts before they make it onto the platforms.