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IAS Announces First Attention Product To Unify Media Quality & Eye Tracking

IAS Announces First Attention Product To Unify Media Quality & Eye Tracking
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Anna-kechekmadze , Mike-follett , Yannis-dosios , Lumen-research , Integral-ad-science , Quality-attention , Advanced-machine-learning-model , Brand-results , Media-quality , Human-attention ,

AS Announces Attention Product to unify media quality and eye tracking

AS Announces Attention Product to unify media quality and eye tracking
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Mumbai , Maharashtra , India , Mike-follett , Yannis-dosios , Anna-kechekmadze , Lumen-research , Integral-ad-science , Quality-attention , Advanced-machine-learning-model , Proven-performance , Brand-results

Integral Ad Science unveils Quality Attention measurement product: Best Media Info

Integral Ad Science unveils Quality Attention measurement product: Best Media Info
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Anna-kechekmadze , Mike-follett , Yannis-dosios , Bestmediainfo-bureau-delhi , Lumen-research , Bestmediainfo-bureau , Mediainfo-bureau-delhi , Quality-attention , Chief-commercial-officer , Integral-ad-science , Advanced-machine-learning-model , Proven-performance

IAS Announces First Attention Product to Unify Media Quality and Eye Tracking

Quality Attention™ Provides Actionable Attention Metrics that Tie to Business Results for Global Advertisers
NEW YORK, Jan. 4, 2024 /PRNewswire/ -- Integral Ad Science , a leading global media...

Mike-follett , Yannis-dosios , Anna-kechekmadze , Ad-science-inc , Lumen-research , Quality-attention , Provides-actionable-attention-metrics , Business-results , Global-advertisers , Chief-commercial-officer , Advanced-machine-learning-model , Brand-results

IAS Announces Quality Attention Measurement Product

The company is billing it as the first attention product to unify media quality and eye tracking

Mike-follett , Yannis-dosios , Lumen-research , Integral-ad-science , Quality-attention , Advanced-machine-learning-model , Brand-results , Media-quality , Human-attention ,