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In a series of changes in line with the UK overhaul, M&C Saatchi has downsized its advertising capabilities in Singapore, while Asia chief Richard Morewood will exit by the end of the year.
Performance Marketing World's latest global agency rankings, courtesy of Campaign Advertising Intelligence, reveals the most recent account moves, their value and the agencies winning the most.
ST. LOUIS--(BUSINESS WIRE)--Nov 6, 2023--
Campaign's Advertising Intelligence reported a 24% dip in media activity between H1 2022 and H1 2023.
W&K had 14 wins and almost $300m in estimated billings in January-February – the highest of any creative or media agency.