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And World Business report. The rise and rise of fake views. As more advertising dollars are spent on Line Companies are being warned to make sure they get what they pay for. And two of indias largest Telecoms Firms, Vodafone India and Idea Cellular, are merging to become indias Largest Telecoms operator. Welcome to World Business report. A very warm a very warm welcome. Im sally bundock. Also in the programme, the president of uber says he is leaving the company after less than six months in the job. Well have the details in a moment. But first one thing that all businesses have in common, regardless o ....
The numbers and why. Also in the programme, well be visiting the new silk road. It spans 7,500 miles, but how will businesses capitalise on the new train link between asia and europe . Its the uns International Day of happiness. Norway has come out top in the World Happiness index overtaking let us know what makes you happy in yourjob . Just use the hashtag bbcbizlive. Welcome to the programme. Its the lifeblood of firms. If people dont know you exist, or what you do, youll struggle to make much money. But advertising also costs money. So how do firms make sure theyre spending it in the right place and attracting the right customers . Thats top of the agenda for the industrys big annual get together in london this morning. So how much is spent on advertising . Around the world, across all forms of media its thought to be at nearly half a trillion dollars a year. But where ....
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