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Impact of consumer goods advertising laws on sales, patronage and demand - Vimarsana News

Impact of consumer goods advertising laws on sales, patronage and demand

Advertising in Nigeria has a rich history, dating back to the mid-19th century when traditional media practices — newspapers, door-to-door...

The Drum | How The Hanoi Rat Purge Helps Us Tackle Influencer Image Doctoring - Vimarsana News

The Drum | How The Hanoi Rat Purge Helps Us Tackle Influencer Image Doctoring

Scott Guthrie, the Influencer Marketing Trade Body's (IMTB) director general, has been on the front-line discussions around digitally altered images on social media. Today he warns of the dangerous blunt legislation could do to the trade.

European Digital Compliance: Key Digital Regulation & Compliance Developments July 2023 | Morrison & Foerster LLP - Vimarsana News

European Digital Compliance: Key Digital Regulation & Compliance Developments July 2023 | Morrison & Foerster LLP

To help organizations stay on top of the main developments in European digital compliance, Morrison Foerster’s European Digital Regulatory Compliance team reports on some of the main...

Bliss Brands loses mammoth case against advertising regulator - Vimarsana News

Bliss Brands loses mammoth case against advertising regulator

The Constitutional Court confirms the ARB's power to rule on non-members' advertising, protecting consumers and upholding the ARB's code of conduct.

The Drum | ASA: 'We're Taking A Firm Appoach On Greenwashing Because Stakes Are High' - Vimarsana News

The Drum | ASA: 'We're Taking A Firm Appoach On Greenwashing Because Stakes Are High'

Miles Lockwood, the ASA’s director of complaints and investigations, explains why it’s tightening up the way it tackles misleading green claims in ads – and how advertisers can speak on green issues with confidence.