Global affiliate marketing platform Awin on its strategy to support agencies
Jessica Brown, Agency Partner at Awin, delves into how Awin works with agencies.
Source: prolificnorth.co.uk
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Affiliate marketing network Awin announced as new Partner for Prolific North this year
Awin, the global affiliate marketing network, has been revealed as the latest Partner to join Prolific North in 2022.
Source: prolificnorth.co.uk
KMTX Says "the Market Needs to Leverage Beyond Contextual" as it Enters the UK Programmatic Ads Market
by ExchangeWire PressBox on 11th Mar 2021 in News The fastest growing ad tech business in France, KMTX, has launched its semantic targeting approach to programmatic advertising in the UK with the appointment of Nathan Salter (pictured below) as country manager, UK. The solution has seen astronomical success in France, allowing advertisers to transparently and precisely target interest and intent; guaranteeing outcomes and delivering superior RoAS. After less than two years of commercial activity, the hire of Salter is the first step for international expansion. KMTXâs mission is to...
Source: exchangewire.com
'We will be pursuing open principles as we look to the future': Q&A with Awin CEO Adam Ross
With an impressive 15-year tenure at Awin, as well as his contribution to Awin initiatives, Adam Ross will lead the company as it approaches a crucial turning point, embarking on developing their open partner ecosystem. We caught up with Adam to find out more about his new role and how he plans to steer Awin in their pursuits. You’ve been working within Awin for the past 15 years, so most partners and clients will be familiar with who you are. Do you mind introducing yourself and your background for those who may not? “I’m 39 years old, born in Dublin but moved to the UK over 20 years a...
Source: performancein.com
Axel Springer appoints Adam Ross as new Chief Executive Officer of Awin
Mark Walters has decided to move on from his role of Awin’s CEO, with Adam Ross now driving the delivery of the company’s ambitious growth vision. Departing the Awin Executive Board, Mark leaves an impressive legacy. Together with Adam Ross, CTO Peter Loveday and more recently CFO Virpy Richter, collectively their leadership has shaped Awin’s growth from Europe’s largest affiliate network to one with over 1,000 employees across 15 markets and three continents, more than doubling EBITDA to 48m EUR during their tenure. Many major milestones were accomplished during this period, includin...
Source: performancein.com