Regional OTTs eye small towns as metro demand saturates
While the Indian OTT audience base experienced a 20% increase from 2021 to 2022, it has only grown by 13.5% in the last year.
Source: afaqs.com
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aha's expansion of its AVoD model and unveiling fresh IPs
Nitin Burman, VP and head - non-subscription revenue, opens up about the brand’s growth after introducing the AVoD model, partnerships and more.
Source: afaqs.com
aha's new price plans to offer consumers' better experience, more value: CK Rajesh
The head - SVOD and business strategy speaks about the OTT platform's price hike for its Gold pack and its latest ad-free annual pack.
Source: afaqs.com
With Rs 1,000 cr investment, aha to expand into new languages over 3 years
The streaming service, which currently has offerings in Telugu and Tamil, plans to foray into Malayalam and Kannada this year.
Source: afaqs.com
aha Telugu Launches Daily Series Mr. Pellam on November 28 in For FREE
Hyderabad: From a successful run on its original content, aha, the 100% local entertainment OTT platform, is expanding its offering by providing Daily Series in Telugu, thus providing its subscribers and new users with a whole new world of digital content with the convenience of a single download. Dramas on television have been and continue to be the audience's favourite for
Source: sakshi.com