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This year’s Low & No Masters showed there are plenty of exciting expressions on offer, but brands must focus on flavour.

Spirit Master: Abstinence Cape Spice 14th January, 2021 by admin As consumers seek to lower their alcohol intake throughout January, SB celebrates an acclaimed zero-ABV bottling made with spices from across the world. Curated Beverages secured three Gold medals, including one for Abstinence Cape Spice Last month, The Spirits Business hosted its first Low & No Masters blind tasting. Due to the pandemic, the competition was held virtually with judges tasting the bottlings blind from their homes. The judging panel comprised: Melita Kiely, editor of  The Spirits Business and chair of the ta...

The Low & No Masters 2021 results 7th January, 2021 by Melita Kiely This article is over multiple pages: 1 2 The low- and no-alcohol sector is one of the drinks industry’s biggest success stories of recent years. With so many new expressions coming on the market, it was time for us to launch the first Low & No Masters. How apt that the first Masters of a new year should be an inaugural competition for The Global Spirits Masters series. The industry has been fixated on the momentum of the low‐ and no‐alcohol sector for several years, a growing market spearheaded by Seedlip.