CHEMISTRY EARNS COVETED SPOT ON AD AGE'S 2023 A-LIST
/PRNewswire/ -- Independent, full-service advertising agency Chemistry announced that it has been recognized on Ad Age's 2023 A-List. Ad Age, a leading...
Source: prnewswire.com
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Being the change: How to provide Black creatives with advertising opportunities
It's good to talk about diversity and inclusion, but for advertising to really become a career option for Black people, the industry needs to first invest in them, says Keiarra McLean. The advertising industry, like many professions, has a very specific formula in place to garner prospects. A student goes to ad school, an ad agency hires the student, the student rises to seniority level in the ad agency, and then the cycle repeats, with the senior ad executive setting their sights on other ad school graduates they can bring into the fold. The problem with this formula is that it completely di...
Source: warc.com