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DataSunday with its agency partner TradeMonday took home the silver for Best eCommerce Campaign – Cross-border/Multi-market and bronze for Best eCommerce Campaign – B2B. DataSunday.com is the AI-enabled All-in-one Data-Driven E-Commerce Solution and Analytic Application made to help small-to-medium enterprises SME automate their end-to-end e-commerce business activities. In order to acquire the desired target audiences in Southeast Asia, DataSunday and TradeMonday embarked on the “Southeast Asia Digital Customer Acquisition Campaign”.
Challenge The total retail value of DataSunday’s market is estimated to reach US$52.6 Billion in 2023. With its target audiences being the online retailers and entrepreneurs in Southeast Asia (SEA), its key objective of acquiring targeted online retailers and entrepreneurs in SEA by increasing its customer base in SEA and the proportion of the customer base of online retailers, consultancy and entrepreneurs along ....