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4 tips on how to create diverse, equitable and inclusive ads - Vimarsana News

4 tips on how to create diverse, equitable and inclusive ads

By Jason Dailey. Published on July 26, 2021. Television played an important role in my development as I was growing up in Houston. After school, I sometimes spent hours glued to the TV, watching my favorite shows and absorbing popular commercials. I didn’t know it at the time, but in each TV show or commercial character I looked for reflections of myself or who I hoped to become. As a Black boy in the 1980s, that was hard to find. Then, Black and Brown people, if present at all, typically fell on the periphery, often playing non-threatening, jovial sidekicks to more interesting white leads.

Source: adage.com
MM+M Hall of Femme 2021 honorees announced - Hall of Femme - MM+M - Medical Marketing and Media - Vimarsana News

MM+M Hall of Femme 2021 honorees announced - Hall of Femme - MM+M - Medical Marketing and Media

SVP, engagement strategy, CDM Princeton Women are now leaving the workforce at four times the rate of men. What needs to be done to alleviate this?  This stat indicates that women are losing choice. Between the pay gap issue and domestic inequities at home, we have a sad state of affairs. To reverse this trend, we’d need a major cultural reset of expectations for women at home, at work and policies that ensure subsidies for childcare and equal compensation. In the meanwhile, we can all make a difference right now. We can hire women, compensate them equally and provide flexibility for th...