How to Unify Your Brand Story, Kosas, Ami Colé, Symphonic M.D.
The founders of Kosas, Ami Colé and Symphonic M.D. discuss defining brand DNA and building their brands with Front Row.
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The founders of Kosas, Ami Colé and Symphonic M.D. discuss defining brand DNA and building their brands with Front Row.
The annual Sephora sale began April 5 and continues through April 15 with discounts available for Beauty Insiders (Rouge, VIB, and Insider).
The thing is, lip gloss isn’t even just lip gloss anymore. Lip oil, liquid balms, plumpers, tints, stains, jelly, treatments, and masks—many of the most viral lip products are almost in skincare territory. New brands are being launched off the success of a single lip product, like Hailey Bieber’s Rhode, while more established names—like Summer Fridays, Fenty, Ami Colé, Tower 28, Dior, and Laneige—are seeing new glossy lip products fly off the shelves. Teens are flocking to Sephora in droves—and
One PS editor with dry lips tries the Ami Colé Hydrating Lip Treatment Oil to find out if it's worth the viral beauty hype.
From Hailey Bieber's Rhode Lip Case to Milk Makeup's Reebok collab, beauty brands are increasingly launching merch asa a means to build hype.