There is more to Saudi Arabia than the Arabian Nights
RIYADH: Saudi cultural backgrounds are the primary advantages the Kingdom can rely on to become a global tourism hub, according to Amira El-Adawi, founder and managing partner of Amira & Co., a London-based boutique management consulting firm. “The advantage can be sustained indefinitely, and the Kingdom already has a captive market for this,” she told Arab News. “However,
Source: arabnews.com
