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The name change for the nearly 40-year-old firm, founded as Neathawk, Dubuque and Packett, follows its sale to a new owner last year and the addition of a new executive creative director.
An agency CEO departs, the VMFA taps a local firm as its lead strategic media agency, and a public radio station gets a new campaign.
Roger Neathawk and Susan Dubuque are departing and leaving President Amy Baril and CEO Brent Morris in charge of the firm.