JTB hosts travel agents to 'keep destination Jamaica top of mind'
Travel agents from the US midwest get a tour of Couples Negri by hotel representatives lead by Michele Herron-Penn (front left). The Jamaica Tourist Board (JTB) is on a mission to keep destination Jamaica top of mind as travel around the world slowly reopens. To do so the destination marketing agency has planned a series of travel agent familiarization trips on the island to give agents first-hand experience of Jamaica in the COVID-19 era, the JTB said in a press release. The trips are from the US and Canada and cover major source markets such as Toronto, Canada; the north east, midwest, sout...
Source: loopjamaica.com