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Like 24-year-old andrew freeman who we met in minneapolis, minnesota. he makes his own brand of bath salts called bliss. >> how did you come up with the name bliss? >> just came up with it. >> reporter: one of our producers told freeman he was an investor interested in the bath salts business. >> is this your unique brew? yours personally? >> yeah. >> it's mdvp. >> straight up? >> well and other stuff we brewed it with. >> right. that's what i'm saying but how do you know what to brew it with. >> i'm a [ bleep ] mad chemist dude. >> reporter: a few weeks later we rented a hotel room and invite...

Kids are going into head shops and buying this to go home and take a bubble bath. >> i disagree. >> well, andrew, there's something you need to know. >> what? chris hansen? >> yes. >> there you go. and that's not all andrew told us. we were able to actually infiltrate his distribution system with our hidden cameras and when you take a look at the profit margins here, tamron, you can see why people get involved. >> it's lucrative. >> he brought 6,000 units into that meeting. he was going to sell them to us for like 6 bucks a pop. we could sell them for $30 to $40 to stores which would turn arou...