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Google announced a multi-year initiative to build the Privacy Sandbox on Android, with the goal of introducing new, more private advertising solutions. Specifically, these solutions will limit sharing of user data with third parties and operate without cross-app identifiers, including advertising ID
Google on Feb. 16Â announced the start of a multi-year process to limit the ability for advertisers to track ...
The solutions will limit sharing of user data with third parties and operate without cross-app identifiers, including advertising ID.
Google announced that Android will get a plethora of privacy features as part of the Privacy Sandbox initiative. The deployment, however, could take multiple years. The feature is available in Chrome.
Google is taking a page from Apple, laying the groundwork for privacy sandboxing in its Android operating system (OS).