His Boating App Needed a Boost. His Daughter's TikTok Audience Came Through.
Jeff Foulk spent years working on Argo Navigation, a GPS app for boats. After a TikTok video, it became one of the App Store’s most popular products.
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Jeff Foulk spent years working on Argo Navigation, a GPS app for boats. After a TikTok video, it became one of the App Store’s most popular products.
Over a two-year period, the navigation and social boating app has expanded its on-the-water community to 50,000 boaters, with functionality upgrades planned in the future.
Argo Boating App Reaches 25,000 User Milestone Author: Jun 9, 2021 Argo Navigation, the boating app for destination routing and connecting with other boaters, announced that is has reached 25,000 app users. The Argo app is free to use and has grown from more than 1,000 users a year ago. “Our boating app community started with Chesapeake Bay area boaters in 2019, but today we also have Argo users from New England to Florida and throughout the Great Lakes and Canada regions,” Jeff Foulk, founder of Argo Navigation, said in a statement. “We rely on boater feedback to continually build u...