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Atari Intends to Focus on Premium Games for Consoles and PC


Tuesday, July 06, 2021
Atari has announced that its Atari Gaming label will now focus on premium games on consoles and PC in the future. This change in strategy will see them move away from the casino business in Africa as well as selling off some of its free-to-play franchises.
The reason for the shift in direction is the higher value that is seen in premium games and the fact that the free-to-play market is becoming increasingly competitive. Atari now intends to delve into its catalog of 200 proprietary games to create a strong lineup of premium games to be released in the future on consoles and PC. There are already a number of titles in development due to be released this financial year, so before the end of March 2022, although the publisher gave no clues as to what these could be. Atari had already stated they wished to make games “for the modern era” and this will involve revitalising some of their classic IPs. ....

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