Sync and the Uberization for the music industry
Sync and the Uberization for the music industry Composing and publishing music for film has long been a behind-the-scenes cash cow, helping to support composers, producers, and engineers in the music business. With the continued ‘uberization’ of the music business, however, this source of livelihood could be under threat. Op-ed by Bopper, a curated music licensing hub for sync. In 1997, Mix Magazine sported an all black cover, bleakly titled “What Can Save the Music Industry”. This was before clickbait and this wasn’t just marketing. The headline reflected the mood of an industry ...
Source: hypebot.com