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Soviet Chanel: How "Red Moscow" Became the Most Popular Perfume in the USSR - Vimarsana News

Soviet Chanel: How "Red Moscow" Became the Most Popular Perfume in the USSR

Just a whiff of Krasnaya Moskva (Красная Москва, or “Red Moscow” in English) is enough to transport Russian citizens to the nostalgia of their childhoods.

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume - Vimarsana News

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume RBTH 07 May 2021, 04:55 GMT+10 What's common between the most famous Western scent and the emblematic Soviet aroma? Both have roots in Russian Imperial history. No perfume was more popular in Soviet times than Red Moscow. As everything in the Communist state, people decorated their homes in the same way, ate the same meals and dressed in the same way. Likewise, Soviet women all had the same scent. "It filled the air on every festive occasion in the Soviet Union - at the Moscow Conservatory, in the Bolshoi Theatre, at graduation cere...

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume? - Vimarsana News

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume?

What has Chanel No. 5 to do with Soviet 'Red Moscow' perfume? Kira Lisitskaya (Photo: Chanel, Novaya Zarya) What’s common between the most famous Western scent and the emblematic Soviet aroma? Both have roots in Russian Imperial history. No perfume was more popular in Soviet times than Red Moscow. As everything in the Communist state, people decorated their homes in the same way, ate the same meals and dressed in the same way. Likewise, Soviet women all had the same scent. "It filled the air on every festive occasion in the Soviet Union - at the Moscow Conservatory, in the...

Source: rbth.com