Can Tesla conquer Israel without storefronts?
The electric car manufacturer Tesla is entering the Israeli market, but there are no signs that it’s planning to open a classic dealership. An official map of service locations encompasses charging stations around the country and a sales center in the Ramat Aviv mall in Tel Aviv, but even the main sales center in Petah Tikvah doesn’t appear to include a showroom or any space for test drives. Tesla isn’t letting a lack of traditional showrooms slow its Israel rollout down; the company is already accepting pre-orders through its IL website. This makes for a compelling real-time ...