As Chinese EVs get cheaper, brands roll out luxury features to stand out
The battle for consumer attention in China's electric car market is being fought over touches of "tech luxury" that buyers in other markets have never seen.
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The battle for consumer attention in China's electric car market is being fought over touches of "tech luxury" that buyers in other markets have never seen.
Electric Car Market: Chinese consumers, especially younger ones, rank "technology luxury" as an important consideration, and Chinese automakers are taking the lead on such features, said Raymond Tsang, a Shanghai-based Bain & Company partner.
By Sarah Wu and Kevin Krolicki BEIJING (Reuters) - The battle for consumer attention in China's electric car market is being fought over touches of "tech luxury" that car buyers in other markets have never seen. China’s upstart electric brands, and...
Great Wall Motor Co. Ltd., a Chinese automaker, will bring its Haval Jolion and Tank 300 cars to Vietnam in April
This GM-backed EV gains range, and an extra set of doors. The Baojun Yep Plus is a fully electric SUV set to go on sale in China this winter.