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insider mom, laurie shank. good morning, laurie. thanks for being here. we appreciate it. >> good morning. >> we should explain to folks too what you're dressed up as. >> well, i'm alice. and you make an unbelievable mad hatter. >> i do my best. just came home from the club. this is good. and it's a popular theme this year, which is cool. >> it's a very popular theme. alice and all the costumes are selling out. >> absolutely. and for infants and toddlers, we'll go age group by age group. talking about the littlest ones. >> let's start with newborns. moms are so excited to get their kids out halloween trick-or-treating for the first time. simple, warm. pea in the pod. >> very cute. >> we have barrel of monkeys. >> very nice. >> so they're warm, they're fuzzy. >> if it's a cold halloween -- yeah. >> very simple for this age group. now, one of the other things you can do is this is from the noah's ark collection. and of course here is our very hungry caterpillar. but what's nice about these is there's easy access to change diapers. you don't have to -- >> very important. you don't want a messy