SegMark Solutions Releases First-Ever Marketing Strategy Guide to Profitable Streaming and Hybrid Events and Association Meetings
In 2021, while the 50-billion-dollar industry for large in-person B2B " build it and they will come" events and meetings await a return to prominence, organizers continue to produce live streaming, hybrid and DOD " market it and they will come" events. To give organizers increased opportunity to attract large numbers or viewers, grow sales and profit in uncertain times, SegMark developed the first Marketing Strategy Guide for Event & Meeting Stories That Sell. The Marketing Guide presents marketers of B2B streaming events and association meetings with a proven content development process de...
Source: prnewswire.co.uk