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Nikki Beach Global, the international luxury lifestyle and hospitality group renowned for resorts and beach clubs around the world, announced today the upcoming launch of a new brand concept, Lucia, set to debut in Cannes, France in March 2024. After a quarter-century of successful operations, Nikki Beach Global is embarking on an exciting expansion journey, promising an entirely new experience in terms of design, ambiance, and food & beverage offerings. The fresh concept will also extend the brand’s reach beyond the boundaries of summer and coastal destinations to potential metropolitan or even winter locations.