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The Ascott Limited is accelerating the expansion of its brand The Crest Collection internationally and is adding a fifth address in France, which will also be the brand's fourth in Paris.
CapitaLand Investment Limited’s (CLI) wholly owned lodging business unit, The Ascott Limited (Ascott), has launched a global TikTok campaign – the #Infin8Citadines Global TikTokers’ Challenge. The challenge will see eight TikTok influencers from different countries including Australia, France, Indonesia, Japan, Philippines, Singapore, the UAE and Vietnam, create weekly-themed content to compete for a grand prize – a 24-night stay at Citadines properties across eight different cities. In celebration of Citadines’ ‘For The Love of Cities’ brand refresh, the challenge will also exte...
CapitaLand Investment Limited’s (CLI) wholly owned lodging business unit, The Ascott Limited (Ascott), has launched a global TikTok campaign – the #Infin8Citadines Global TikTokers’ Challenge.
Serviced apartments operator Citadines has been given a brand “refresh” as it prepares for its next phase of major expansion. Owner The Ascott Limited said that Citadines has already been its fastest growing brand with more than 100 properties now in operation.
The Ascott Limited has upgraded its loyalty programme, Ascott Star Rewards (ASR), to offer more rewards for members’ bookings made via its direct channels.