Bud Light Loses Sales Crown to Modelo Amid Beer Backlash
Bud Light had been the top U.S. seller since 2001.
Source: manufacturing.net
Stay updated with breaking news from Beer Marketer. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Bud Light had been the top U.S. seller since 2001.
After more than two decades as America's best-selling beer, Bud Light has slipped into second place. Modelo Especial, a Mexican lager, overtook Bud Light in U
O'Fallon Brewery, hampered by pandemic-era economic challenges, filed for bankruptcy protection this week, but plans to remain open as it restructures its finances.
Modelo controlled 8.4% of U.S. grocery, convenience and liquor store sales; Bud Light fell to 7.3%.
Bud Light spent more than two decades as the number one beer brand in the United States.