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serena williams. are the booming duller is finally beginning to flow into the world of women s sports? england s lionesses recently won the women s tournament. but when and the reaction, the latest marker in the rise of women s sports, but with fans and brands hungry for more, as everything in place to realise that potential? i will be speaking to the director of the english women s football association. and we ll be focusing the spending of women sports fans around the world. and why is there such a difference in pay between men s and women s sport? i will find out with someone who has brought in equal prize money to the world of surfing, she is now the big boss of us ski and snowboard. a warm welcome to the show. women s sports is on the rise. the recent euro women s championship drew record crowds and millions more viewers than before. thousands of fans took to the streets of london to celebrate their teams victory, the first for an english football team since the 1960s, w ....
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