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>> john heilemann, they are so cynical in they are playing both sides. they trot out the name of george soros, that anti-semites would be offended by and then reach out to anti-defamation league and try to get any attacks against facebook turned as anti-se anti-semitic. now if that sent as sleazy as anything we've seen in pr show me a major corporation that has done anything sleazier in terms of pr? >> well, i wouldn't want to go down too far that particular cesspool. these things are pretty sleazy. part of the thing is, joe, for a lot of these companies in silicone valley when they get this b...

You and what you want to read is also what makes facebook an amazing machine for spreading hate and propaganda. so their business model is implicated here and that's the trouble. hard problem to solve, by the way. hard to figure out how they can get rid of the bad stuff without undermining their own business. >> everybody sit tight. we'll continue this conversation. we only scratched the surface on this huge "new york times" expose. we'll be right back on "morning joe". insurance that won't replace the full value of your new car? you'd be better off throwing your money right into the harbor.

Allegation or assertions and then expands it to create a whole narrative out there that isn't even based on the original source such as it is. i don't know what this is based on and clearly, though, a renewal of this war he's having and has had with the special counsel. we had a two month during the election, mueller kept his head low. now that the election is over we saw with the whittaker appointment and now this tweet he's going to be engaging again and we're headed back into that full fledge battle the prosecutors who are pursuing him. >> the president's description in that tweet is based ...

>> exactly. still ahead there was russian meddling, data sharing and hate speech. facebook has seen crisis after crisis in the past several years, and now the "new york times" is looking at how top executives responded namely by delaying, denying and deflecting. that explosive story is coming up on "morning joe". here we go.

Seems that sandberg's main concern and that of other executives was to contain the damage to facebook and not to contain the damage to our democracy. that was their focus. when the problem finally got so big and they realized how big it was they admitted a piece of it and then had to revise and revise and then said it was worse than that. so we see the slow drip. it's very damaging to the company, as you know. >> and leigh gallagher, what do you do? what does a corporation do? the answer is pretty easy. this is a terrible scandal for facebook. it interferes with american democracy. and you hav...