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Acoustic Builds Acoustic Connect℠ on the Snowflake Data Cloud

Published: August 16, 2023

Acoustic Connect℠, powered by Snowflake, empowers marketers with enhanced visibility and accessibility to customer data by delivering real-time insights and personalization on Snowflake's single, integrated platform CONWAY, Ark., Aug. 16, 2023 /PRNewswire/ -- Acoustic, a global marketing and customer engagement provider for B2C brands, today announced its partnership with Snowflake, the Data Cloud company, to optimize data sharing...

Source: asiaone.com

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LiveRamp embraces cloud technologies to improve marketing experience for advertisers and consumers

Published: June 29, 2023

LiveRamp embraces cloud technologies to improve marketing experience for advertisers and consumers - SiliconANGLE

Source: siliconangle.com

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Elisa Cramer Andy Jassy Dave Vellante Pat Gelsinger Michael Dell Snowflake Inc Liveramp Holdings Inc Liveramp Holdings Media Data Lisa Martin Snowflake Summit Bill Stratton John Furrier Dell Technologies

Circana Partners with Snowflake and LiveRamp to Support Seamless and Private Data Collaboration ...

Published: June 16, 2023

Chicago, IL, June 16, 2023 (GLOBE NEWSWIRE) -- Circana, formerly IRI and The NPD Group, today announced two new media solutions partnerships formed to increase the effectiveness of marketing campaigns.

Source: bdtonline.com

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United States Noel Mcmichael Amy Marentic Lee Graham Circana Data Cloud Data Clean Room Snowflake Data Commercial Cloud Bill Stratton Global Industry Graham Circana Nation World

Nielsen introduces Media Data Room

Published: June 15, 2023

Audience measurement, data and analytics specialist Nielsen is introducing Nielsen Media Data Room (MDR), a cloud-based platform designed to modernise the way t

Source: advanced-television.com

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Srini Varadarajan Us National Panel National Nielsen Media Data Room Media Data Cloud Nielsen Respondent Level Data Chief Technology Officer Media Data Lake Bill Stratton Global Head Individual Commercial