>> stallone had become so devoted to having the perfectly chiseled, ultra-muscled upper body. at the same time that arnold schwarzenegger, who of course, had been a body builder, suddenly became an unlikely action star in the '80s too. i don't know if prior to 1980, anyone would have had a firm visual image of what their favorite actor looked like with their shirt off. i mean, can you close your eyes and imagine jimmy stewart or, you know, montgomery clift or, you know, even john wayne without their shirt on? it's not especially central to their image as actors. >> it will be ridiculous for me...