Dealing with an aging ticket holder and donor base is an underappreciated challenge for Nebraska going forward.
January 25, 2021 Scott Frost’s mantra of developing a roster that gets old and stays old might be a secret to success for football. But that game plan might not play as well when it comes to building Nebraska’s season ticket and donor base. Indeed, dealing with an aging base of supporters is one of the bigger financial concerns facing the future of Nebraska athletics. It’s an underappreciated challenge at that, as one college athletics official put it, compared to the ever-growing gap between the haves and have nots, name, image and likeness issues, gender equality, and other legal and ...
Source: huskerstoday.com