The New Universal Music Group-TikTok Deal Explained
UMG's new licensing deal with TikTok "substantially" improves the value from the relationship, according to UMG executives.
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UMG's new licensing deal with TikTok "substantially" improves the value from the relationship, according to UMG executives.
Q1 2024 Results Highlights1 Revenue of €2,594 million increased 5.8% year-over-year, or 7.9% in constant currency, driven by solid growth in all segments....
Universal Music Group revenues were up 6% year over year to $2.8 billion, the company announced in an earnings call after striking a deal with TikTok.
The reason why some Universal artists are still on TikTok might be explained by a contractual loophole that is becoming more common.
UMG's TikTok ban is in place. Are its streams down after pulling its music catalog? Evidence shows its U.S. market share is stable two months in.