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/PRNewswire/ -- Hunt Demarest, CPA/ABV of Paar Melis and Associates (a specialized accounting and tax firm for automotive repair shops) educates shop owners to...
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About something that isn't a feel good. we've actually looked at this as we're in the hospitality business. we just happen to fix cars. >> brian harnessed the vulnerability of being a gay man and connecting it with someone walking into the someone. >> it wasn't about them being gay or straight or whatever it may be. it was the vulnerability of coming in, being told they need something. not understanding, being kind of afraid. >> the solution was to remove that fear by folding the customers more fully into the process. and taking the time to explain everything. that starts with taking pictures ...
Brian was home over the weekend and this is what happened. i want it out there, i want all of you to know. >> glenn was admittedly worried. he couldn't help but wonder if his son would be a good fit for the business. >> a father's job is to protect their child. you know, it's not an easy industry for an openly gay man to be in. >> to be in this business, you had to be a mechanic first. if you weren't a good mechanic, you wouldn't be good at the business. brian was not a mechanic. >> but what brian could bring to the table was a fresh set of eyes and a personal journey that he was willing to tr...
It was 15 years ago. if i wasn't the boss' kid i probably wouldn't be as welcome as i was so that set me on a mission to really open up our environment. >> brian now owns that same chicago repair auto repair business but he's changed the name and the company culture. >> i love the business that i'm in. i love the fact that i can be who i am and i won't settle for less. a culmination of the journey i had been on. >> and shattering stereotypes. >> i kind of get a shock out of it, because you don't think you'll have a gay mechanic. i'm not a mechanic, i'm not the one working on your car, but stil...