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Penske Entertainment today announced a partnership with global technology leader Cisco (NASDAQ: CSCO) that will see the company become an official partner of INDYCAR and Indianapolis Motor Speedway.
The NASCAR Cup Series and NASCAR Xfinity Series return to the 2.5-mile Indianapolis Motor Speedway oval in July with a three-day weekend schedule announced on February 7.
Molson Coors – a global leader in brewing beverages for all of life’s moments – has extended its multiyear partnership with Indianapolis Motor Speedway and INDYCAR.
The ever-important beer category of IndyCar sponsorship will continue with Molson Coors after signing a long-term extension to its current partnership.
The study took data from June 1, 2022, through May 31, 2023. Of the total, more than half — $566.4 million — was generated in the month of May.