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Bad customer service threatens $3.7 trillion annually for organizations around the globe, according to new research from the Provo-based Qualtrics XM Institute.
Over half of customers said they have decreased or entirely cut their spending with a company after a bad customer experience
Recent research from Qualtrics XM Institute paints a bleak picture of how much trust customers have in the brands they engage with.
/PRNewswire/ -- Consumer trust in the US is at one of its lowest points in the last decade, according to new data from Qualtrics XM Institute. Setting aside...
SOUNDING BOARD: WPP's CEO Mark Read recently admitted the company is using AI to cut costs. As investment in the space ramps up, is it better for industry leaders to be upfront about the impact it will have, be it good or bad?