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Connections Summit
Parks Associates will host the 15
th annual CONNECTIONS™ Summit: Smart Home Growth Strategies virtually on January 14, in cooperation with CES® 2021, featuring executives from AmTrust, Cox, F-Secure, Firedome, ioXt Alliance, Minim, Plume, and PointCentral.   
Nearly one-third of US broadband households have children at home, and our research shows these are the leaders in adopting new connected technologies, a trend sharpened by COVID-19, said Elizabeth Parks, President, Parks Associates. Forty-three percent of US broadband households with children purchased an electronics device during the COVID-19 crisis, a rate double that of households without children. These consumers are more likely to have security concerns related to personal data and privacy, so they are the prime target market for new service offerings that can bundle privacy protections with a variety of advanced services. ....

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